Motsweding FM hosted a soccer tournament in Tlokwe, near Potchefstroom last week. The SABC’s radio station Marketing Manager, Sibusiso Gumbi said the initiative was to celebrate International Mandela Day.
“We visited Tlokwe and North West University to celebrate International Mandela Day. Motsweding FM is in a business of broadcasting. The station’s management saw it fit to celebrate International Mandela Day with a project that is aligned to our core business broadcasting.
“We hosted Mandela Day Schools Soccer Cup and Radio broadcasting workshop for aspiring presenters and producers. This was in partnership with Tlokwe local municipality,” Gumbi said.
He added that the soccer matches were played for 33, 5 minutes each half as a way of devoting 67 minutes towards public service. Gumbi further said prizes were given to the winners, runners-up and third place schools.
“The SABC North West also hosted broadcasting workshops at the North West University (Mafikeng Campus) on July 18. We wanted to inspire individuals to take action to help change the world for the better. We also want to build a global movement for good.
“Motsweding FM wants to inspire the imagination of unidentified radio talent. We also aim to foster a social responsibility and put out a caring reputation for the station. We want aspiring radio presenters to express their hopes,” he said.
Gumbi said they also raised Motsweding FM brand awareness. He further said the late Dr Nelson Mandela created hope where once there was only despair.
“Mandela used sports to inspire and unite people and that is why we honoured Nelson Mandela with a soccer tournament. The station in partnership with Tlokwe local municipality donated soccer kits, medals and trophies to the finalists.
“We also gave away Motsweding FM related merchandise to the public that were in attendance. The winning school also received a R10 000 cheque.
“The money will be used towards their school needs. The final soccer game was live on-air with our sports presenters as commentators. The motive was to inspire individuals and give them a chance to interact with the station’s presenters and put a voice to a face,” he said.
-TDN
Follow us on Twitter@Taung_DailyNews or @IceT_
Follow us on Twitter@Taung_DailyNews or @IceT_
taungdailynews@gmail.com