Johannesburg- SAFA and SIYAYA would like to confirm that they have been meeting regularly in an effort to strengthen the relationship and build on the partnership that was concluded more than a year ago.
Following the conclusion of the first year, both parties wish to report that the partnership remains solid and is further strengthened by the ongoing collaborations to enhance it regularly for the benefit of both parties and their brands.
To this end, SAFA and SIYAYA are proud to announce an extension of the original agreement that will now run for a total of 10 years.
SAFA CEO Dennis Mumble said: “We value the commitment and support from SIYAYA over the past year and we look forward to the innovations that SIYAYA brings to the table in making the beautiful game accessible to the Rainbow Nation – as we together journey onwards.”
SIYAYA Chair, Dr Vuyo Mahlati said she was elated about recent developments which will enhance the relationship between SIYAYA and SAFA.
“As a game changer, the extension affords SIYAYATV the space to advance the offering with digitalised innovation and partnerships that benefit the customer. For us football is always about people, access, quality and affordability,” said Dr Mahlati.
-TDN
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