By KEDIBONE MOLAETSI
17 March 2025- The Deputy Minister of Tourism, Maggie Makhotso Sotyu said the Republic of South Africa and the People of Republic of China have a special bond that ties them together. Sotyu said the Chinese community’s history with South Africa dates back to the 1800s and is considered as an integral part of the society, and contributes significantly to the cultural and economic landscape.
She further said the prestige gathering they had is not only a reflection of the strong ties between Africa and China, but also a recognition of the vital role that women play in shaping industries, particularly in tourism. Sotyu added that the tourism sector remains a powerful driver of economic growth, job creation, and cultural exchange.
“However, for it to reach its full potential, we must ensure that women, who make up the majority of the tourism workforce, are given equal opportunities to lead, innovate, and thrive.
“In South Africa, we are committed to fostering gender equity within tourism, and I am proud to highlight several key initiatives that align with the vision of tourism,” she said.
Sotyu said Tourism is more than just showcasing landmarks. She said it is about storytelling, authenticity, and cultural exchange.
“Through our Cultural Immersion Programme for South African Tourist Guides, we are equipping our guides with skills and knowledge to create meaningful experiences for Chinese visitors, ensuring they gain a deeper understanding of our diverse heritage.
“This initiative strengthens our commitment to service excellence and ensures that tourists leave with not only beautiful memories but also a rich appreciation of our history and traditions,” said Sotyu.
She said it is important to inform the public that the implementation of the cultural Immersion programme for South African tourist guides and departmental officials in China took place in October 2024. Sotyu said given the growing significance of the Chinese Market to global tourism, her department identified Mandarin Language proficiency as a strategic opportunity for tourist guides.
“The department has taken steps to enhance the skills of South African tourist guides by implementing the Mandarin Language Programme. Since its inception, in 2019, to date, a number of guides have successfully passed the Hanyu Shuipin Kaoshi (HSK) exams at level 1 as part of phase1) and 2 as part of phase 2 respectively, reaching a proficiency that allows them to offer tours in Mandarin.
“A total of 22 tourist guides were recommended for phase 3 to visit China last October. I am sure that you would agree when I say this was a wonderful initiative that will ensure that South African tour guides can better meet the needs of Chinese tourists and provide them with memorable experiences,” she said.
Sotyu said to further encourage Chinese visitors to visit the shores, the South African government announced a ground-breaking Trusted Tour Operator Scheme which significantly eases the process and allows for a seamless visa application process for Chinese travellers and tour operators.
She said this scheme is truly a massive win for the tourism and business events sector.
“The Department of Tourism uses the new visa initiatives as enablers to grow tourism arrivals to South Africa which will in turn drive inclusive economic growth and job creation.
“It is also crucial to recognise the women in the tourism sector who face unique challenges, from access to funding and training to leadership opportunities. And it is for this reason that the Department of Tourism projects are designed to provide skills development, mentorship, and financial support to women entrepreneurs in the industry,” said Sotyu.
The Guardian 